2012.06.18Bunka Fashion Graduate University (BFGU) summer special lecture program “Fashion business global strategy”
On July 21st (Sat), BFGU will hold summer special lecture programs at Bunka Fashion Incubation.
This summer program is for participants who have an interest in Fashion business global strategy systematically and offers opportunity for both native and nonnative English speakers, business people and students interested in work abroad in fashion industry.
Applicants are able to learn global fashion business strategies in marketing, finance, logistics and network in English.
This summer program is for:
①Japanese business people who don’t have an opportunity to use English in their daily life but have interests in global fashion business.
②Non-Japanese people who are not good at reading and writing skills in Japanese yet want to know basics of global fashion business.
This program helps you to understand basics of the Japanese fashion industry.
The first one, “The style of men’s wear –From England to Tokyo Street fashion-” is a proposal for designing the new style of men’s wear.
The second one, “Possibility of under100g per 1㎡ -challenge to the extremely difficult material to sew-” is an opportunity to understand sewing delicate fabrics.
(Both programs will be lectured in Japanese.)
●Date and Time: |
2012 July 21st (Sat) 9:10-17:10 |
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●Place: |
BUNKA FASHION INCUBATION (in Shibuya) Shibuya Cultural Center Owada 23-21 Sakuragaokacho Shibuyaku TOKYO |
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●Cost of tuition: |
8,000yen (Payment is required in advance) |
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●Application deadline: |
2012 July 10th (tue) (Please go to the “how to apply” below) |
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●Enrollment limit: |
30 students (minimum 5students) |
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●Editorial supervisor: |
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●Lecturers: |
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●In Charge of this lecture: |
Fashion Business Administration Corse |
9:10-9:20 |
Guidance |
9:20-10:40 |
1-1.Marketing strategy for global fashion brands/ SHINICHIRO SHUTO |
10:40-10:50 |
Break |
10:50-11:50 |
1-2.Celebrity strategy in advertising/ JOHN V. JUNAS |
11:50-12:10 |
1-3.Talking session -Marketing careers agent or manufacture-/ SHINICHIRO SHUTO,JOHN V. JUNAS |
12:10-13:00 |
Lunch break |
13:00-14:30 |
2.M & A in the fashion industry-strategies to sell your company for more-/ JUN MATSUSHITA |
14:30-14:40 |
Break |
14:40-15:50 |
3-1.Logistics innovation in the fashion industry/KUNINORI SUZUKI |
16:50-17:10 |
3-3.Talking session -Fashion business and network- /KUNINORI SUZUKI,MARI YAMAOKA |
How to apply:
①Please send an e-mail to otoiawase@bfgu-bunka.ac.jp the including information below as an application form.
〔E-mail subject〕 | Application for Bunka Fashion Graduate University (BFGU) summer special lecture program |
1. Program-name and number
2. Your name
3. Home address
4. Phone number
5. Age
6. Gender
7. Occupation (※Students:name of your school・Department・Major)
②We will return your application (E-mail) with more information including your reservation number, tuition payment information, and more.
③Please read the returned email, and complete the payment.
④After we confirm your payment, you will receive an E-mail including the admission ticket for the programs.
★Please don’t forget to bring the admission ticket to the programs.
Bunka Fashion Graduate University
Division of Fashion Business Administration Course office.
Phone: 03-3299-2706